BESTBUY'S
Ultimate Fathers Day Fail!
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Tuesday, July 12, 2011
Wednesday, April 20, 2011
Any Designer Can Attest: "Friends" and "Family" always ask us to drop everything to help them out..
Thanks to David at 27bslash6 for this genius thread. Check out the rest of his stuff here.
Missing Missy: Perhaps The Best Email Forward Of All Time.
A woman loses her cat and asks her designer friend to drop everything and make a poster to post around the neighborhood. Anyone who works in a service role (developers, marketers, pr peeps) gets these kind of requests from friends, but they never quite turn out this funny.
Update: This email originated on 27bslash6. Please check out the rest of his stuff there. It’s kinda amazing.
From: Shannon
Date: Monday 21 June 2010 9.20am
To: David
Subject: Poster
Date: Monday 21 June 2010 9.20am
To: David
Subject: Poster
Hi
I opened the screen door yesterday and my cat got out and has been missing since then so I was wondering if you are not to busy you could make a poster for me. It has to be A4 and I will photocopy it and put it around my suburb this afternoon.

This is the only photo of her I have she answers to the name Missy and is black and white and about 8 months old. missing on Harper street and my phone number.
Thanks Shan.
From: David
Date: Monday 21 June 2010 9.26am
To: Shannon
Subject: Re: Poster
Dear Shannon,
That is shocking news. Luckily I was sitting down when I read your email and not half way up a ladder or tree. How are you holding up? I am surprised you managed to attend work at all what with thinking about Missy out there cold, frightened and alone… possibly lying on the side of the road, her back legs squashed by a vehicle, calling out “Shannon, where are you?”
Although I have two clients expecting completed work this afternoon, I will, of course, drop everything and do whatever it takes to facilitate the speedy return of Missy.
Regards, David.
From: Shannon
Date: Monday 21 June 2010 9.37am
To: David
Subject: Re: Re: Poster
yeah ok thanks. I know you dont like cats but I am really worried about mine. I have to leave at 1pm today.
From: David
Date: Monday 21 June 2010 10.17am
To: Shannon
Subject: Re: Re: Re: Poster
Dear Shannon,
I never said I don’t like cats. Once, having been invited to a party, I went clothes shopping beforehand and bought a pair of expensive G-Star boots. They were two sizes too small but I wanted them so badly I figured I could just wear them without socks and cut my toenails very short. As the party was only a few blocks from my place, I decided to walk. After the first block, I lost all feeling in my feet. Arriving at the party, I stumbled into a guy named Steven, spilling Malibu & coke onto his white Wham ‘Choose Life’ t-shirt, and he punched me. An hour or so after the incident, Steven sat down in a chair already occupied by a cat. The surprised cat clawed and snarled causing Steven to leap out of the chair, slip on a rug and strike his forehead onto the corner of a speaker; resulting in a two inch open gash. In its shock, the cat also defecated, leaving Steven with a foul stain down the back of his beige cargo pants. I liked that cat.
Attached poster as requested.
Regards, David.

From: Shannon
Date: Monday 21 June 2010 10.24am
To: David
Subject: Re: Re: Re: Re: Poster
yeah thats not what I was looking for at all. it looks like a movie and how come the photo of Missy is so small?
From: David
Date: Monday 21 June 2010 10.28am
To: Shannon
Subject: Re: Re: Re: Re: Re: Poster
Dear Shannon,
It’s a design thing. The cat is lost in the negative space.
Regards, David.
From: Shannon
Date: Monday 21 June 2010 10.33am
To: David
Subject: Re: Re: Re: Re: Re: Re: Poster
Thats just stupid. Can you do it properly please? I am extremely emotional over this and was up all night in tears. you seem to think it is funny. Can you make the photo bigger please and fix the text and do it in colour please. Thanks.
From: David
Date: Monday 21 June 2010 10.46am
To: Shannon
Subject: Re: Re: Re: Re: Re: Re: Re: Poster
Dear Shannon,
Having worked with designers for a few years now, I would have assumed you understood, despite our vague suggestions otherwise, we do not welcome constructive criticism. I don’t come downstairs and tell you how to send text messages, log onto Facebook and look out of the window. I am willing to overlook this faux pas due to you no doubt being preoccupied with thoughts of Missy attempting to make her way home across busy intersections or being trapped in a drain as it slowly fills with water. I spent three days down a well once but that was just for fun.
I have amended and attached the poster as per your instructions.
Regards, David.

From: Shannon
Date: Monday 21 June 2010 10.59am
To: David
Subject: Re: Re: Re: Re: Re: Re: Re: Re: Poster
This is worse than the other one. can you make it so it shows the whole photo of Missy and delete the stupid text that says missing missy off it? I just want it to say Lost.
From: David
Date: Monday 21 June 2010 11.14am
To: Shannon
Subject: Re: Re: Re: Re: Re: Re: Re: Re: Re: Poster

From: Shannon
Date: Monday 21 June 2010 11.21am
To: David
Subject: Re: Re: Re: Re: Re: Re: Re: Re: Re: Re: Poster
yeah can you do the poster or not? I just want a photo and the word lost and the telephone number and when and where she was lost and her name. Not like a movie poster or anything stupid. I have to leave early today. If it was your cat I would help you. Thanks.
From: David
Date: Monday 21 June 2010 11.32am
To: Shannon
Subject: Awww
Dear Shannon,
I don’t have a cat. I once agreed to look after a friend’s cat for a week but after he dropped it off at my apartment and explained the concept of kitty litter, I kept the cat in a closed cardboard box in the shed and forgot about it. If I wanted to feed something and clean faeces, I wouldn’t have put my mother in that home after her stroke. A week later, when my friend came to collect his cat, I pretended that I was not home and mailed the box to him. Apparently I failed to put enough stamps on the package and he had to collect it from the post office and pay eighteen dollars. He still goes on about that sometimes, people need to learn to let go.
I have attached the amended version of your poster as per your detailed instructions.
Regards, David.

From: Shannon
Date: Monday 21 June 2010 11.47am
To: David
Subject: Re: Awww
Thats not my cat. where did you get that picture from? That cat is orange. I gave you a photo of my cat.
From: David
Date: Monday 21 June 2010 11.58am
To: Shannon
Subject: Re: Re: Awww
I know, but that one is cute. As Missy has quite possibly met any one of several violent ends, it is possible you might get a better cat out of this. If anybody calls and says “I haven’t seen your orange cat but I did find a black and white one with its hind legs run over by a car, do you want it?” you can politely decline and save yourself a costly veterinarian bill.
I knew someone who had a basset hound that had its hind legs removed after an accident and it had to walk around with one of those little buggies with wheels. If it had been my dog I would have asked for all its legs to be removed and replaced with wheels and had a remote control installed. I could charge neighbourhood kids for rides and enter it in races. If I did the same with a horse I could drive it to work. I would call it Steven.
Regards, David.
From: Shannon
Date: Monday 21 June 2010 12.07pm
To: David
Subject: Re: Re: Re: Awww
Please just use the photo I gave you.
From: David
Date: Monday 21 June 2010 12.22pm
To: Shannon
Subject: Re: Re: Re: Re: Awww

From: Shannon
Date: Monday 21 June 2010 12.34pm
To: David
Subject: Re: Re: Re: Re: Re: Awww
I didnt say there was a reward. I dont have $2000 dollars. What did you even put that there for? Apart from that it is perfect can you please remove the reward bit. Thanks Shan.
From: David
Date: Monday 21 June 2010 12.42pm
To: Shannon
Subject: Re: Re: Re: Re: Re: Re: Awww

From: Shannon
Date: Monday 21 June 2010 12.51pm
To: David
Subject: Re: Re: Re: Re: Re: Re: Re: Awww
Can you just please take the reward bit off altogether? I have to leave in ten minutes and I still have to make photocopies of it.
From: David
Date: Monday 21 June 2010 12.56pm
To: Shannon
Subject: Re: Re: Re: Re: Re: Re: Re: Re: Awww

From: Shannon
Date: Monday 21 June 2010 1.03pm
To: David
Subject: Re: Re: Re: Re: Re: Re: Re: Re: Re: Awww
Fine. That will have to do.
—————————-
I opened the screen door yesterday and my cat got out and has been missing since then so I was wondering if you are not to busy you could make a poster for me. It has to be A4 and I will photocopy it and put it around my suburb this afternoon.
This is the only photo of her I have she answers to the name Missy and is black and white and about 8 months old. missing on Harper street and my phone number.
Thanks Shan.
From: David
Date: Monday 21 June 2010 9.26am
To: Shannon
Subject: Re: Poster
Dear Shannon,
That is shocking news. Luckily I was sitting down when I read your email and not half way up a ladder or tree. How are you holding up? I am surprised you managed to attend work at all what with thinking about Missy out there cold, frightened and alone… possibly lying on the side of the road, her back legs squashed by a vehicle, calling out “Shannon, where are you?”
Although I have two clients expecting completed work this afternoon, I will, of course, drop everything and do whatever it takes to facilitate the speedy return of Missy.
Regards, David.
From: Shannon
Date: Monday 21 June 2010 9.37am
To: David
Subject: Re: Re: Poster
yeah ok thanks. I know you dont like cats but I am really worried about mine. I have to leave at 1pm today.
From: David
Date: Monday 21 June 2010 10.17am
To: Shannon
Subject: Re: Re: Re: Poster
Dear Shannon,
I never said I don’t like cats. Once, having been invited to a party, I went clothes shopping beforehand and bought a pair of expensive G-Star boots. They were two sizes too small but I wanted them so badly I figured I could just wear them without socks and cut my toenails very short. As the party was only a few blocks from my place, I decided to walk. After the first block, I lost all feeling in my feet. Arriving at the party, I stumbled into a guy named Steven, spilling Malibu & coke onto his white Wham ‘Choose Life’ t-shirt, and he punched me. An hour or so after the incident, Steven sat down in a chair already occupied by a cat. The surprised cat clawed and snarled causing Steven to leap out of the chair, slip on a rug and strike his forehead onto the corner of a speaker; resulting in a two inch open gash. In its shock, the cat also defecated, leaving Steven with a foul stain down the back of his beige cargo pants. I liked that cat.
Attached poster as requested.
Regards, David.
From: Shannon
Date: Monday 21 June 2010 10.24am
To: David
Subject: Re: Re: Re: Re: Poster
yeah thats not what I was looking for at all. it looks like a movie and how come the photo of Missy is so small?
From: David
Date: Monday 21 June 2010 10.28am
To: Shannon
Subject: Re: Re: Re: Re: Re: Poster
Dear Shannon,
It’s a design thing. The cat is lost in the negative space.
Regards, David.
From: Shannon
Date: Monday 21 June 2010 10.33am
To: David
Subject: Re: Re: Re: Re: Re: Re: Poster
Thats just stupid. Can you do it properly please? I am extremely emotional over this and was up all night in tears. you seem to think it is funny. Can you make the photo bigger please and fix the text and do it in colour please. Thanks.
From: David
Date: Monday 21 June 2010 10.46am
To: Shannon
Subject: Re: Re: Re: Re: Re: Re: Re: Poster
Dear Shannon,
Having worked with designers for a few years now, I would have assumed you understood, despite our vague suggestions otherwise, we do not welcome constructive criticism. I don’t come downstairs and tell you how to send text messages, log onto Facebook and look out of the window. I am willing to overlook this faux pas due to you no doubt being preoccupied with thoughts of Missy attempting to make her way home across busy intersections or being trapped in a drain as it slowly fills with water. I spent three days down a well once but that was just for fun.
I have amended and attached the poster as per your instructions.
Regards, David.
From: Shannon
Date: Monday 21 June 2010 10.59am
To: David
Subject: Re: Re: Re: Re: Re: Re: Re: Re: Poster
This is worse than the other one. can you make it so it shows the whole photo of Missy and delete the stupid text that says missing missy off it? I just want it to say Lost.
From: David
Date: Monday 21 June 2010 11.14am
To: Shannon
Subject: Re: Re: Re: Re: Re: Re: Re: Re: Re: Poster
From: Shannon
Date: Monday 21 June 2010 11.21am
To: David
Subject: Re: Re: Re: Re: Re: Re: Re: Re: Re: Re: Poster
yeah can you do the poster or not? I just want a photo and the word lost and the telephone number and when and where she was lost and her name. Not like a movie poster or anything stupid. I have to leave early today. If it was your cat I would help you. Thanks.
From: David
Date: Monday 21 June 2010 11.32am
To: Shannon
Subject: Awww
Dear Shannon,
I don’t have a cat. I once agreed to look after a friend’s cat for a week but after he dropped it off at my apartment and explained the concept of kitty litter, I kept the cat in a closed cardboard box in the shed and forgot about it. If I wanted to feed something and clean faeces, I wouldn’t have put my mother in that home after her stroke. A week later, when my friend came to collect his cat, I pretended that I was not home and mailed the box to him. Apparently I failed to put enough stamps on the package and he had to collect it from the post office and pay eighteen dollars. He still goes on about that sometimes, people need to learn to let go.
I have attached the amended version of your poster as per your detailed instructions.
Regards, David.
From: Shannon
Date: Monday 21 June 2010 11.47am
To: David
Subject: Re: Awww
Thats not my cat. where did you get that picture from? That cat is orange. I gave you a photo of my cat.
From: David
Date: Monday 21 June 2010 11.58am
To: Shannon
Subject: Re: Re: Awww
I know, but that one is cute. As Missy has quite possibly met any one of several violent ends, it is possible you might get a better cat out of this. If anybody calls and says “I haven’t seen your orange cat but I did find a black and white one with its hind legs run over by a car, do you want it?” you can politely decline and save yourself a costly veterinarian bill.
I knew someone who had a basset hound that had its hind legs removed after an accident and it had to walk around with one of those little buggies with wheels. If it had been my dog I would have asked for all its legs to be removed and replaced with wheels and had a remote control installed. I could charge neighbourhood kids for rides and enter it in races. If I did the same with a horse I could drive it to work. I would call it Steven.
Regards, David.
From: Shannon
Date: Monday 21 June 2010 12.07pm
To: David
Subject: Re: Re: Re: Awww
Please just use the photo I gave you.
From: David
Date: Monday 21 June 2010 12.22pm
To: Shannon
Subject: Re: Re: Re: Re: Awww
From: Shannon
Date: Monday 21 June 2010 12.34pm
To: David
Subject: Re: Re: Re: Re: Re: Awww
I didnt say there was a reward. I dont have $2000 dollars. What did you even put that there for? Apart from that it is perfect can you please remove the reward bit. Thanks Shan.
From: David
Date: Monday 21 June 2010 12.42pm
To: Shannon
Subject: Re: Re: Re: Re: Re: Re: Awww
From: Shannon
Date: Monday 21 June 2010 12.51pm
To: David
Subject: Re: Re: Re: Re: Re: Re: Re: Awww
Can you just please take the reward bit off altogether? I have to leave in ten minutes and I still have to make photocopies of it.
From: David
Date: Monday 21 June 2010 12.56pm
To: Shannon
Subject: Re: Re: Re: Re: Re: Re: Re: Re: Awww
From: Shannon
Date: Monday 21 June 2010 1.03pm
To: David
Subject: Re: Re: Re: Re: Re: Re: Re: Re: Re: Awww
Fine. That will have to do.
—————————-
This is a re-post of one of the funniest e-mails I have ever read. As a designer, I can definitely relate to this email, and so will you if you are in any area of design. How often do you find your friends or family asking you for your immediate help with something, since your the graphical genius in the family! For me, it happens at least 10 times a year. Next time, I will think better of it and do something creative, like this.
Thanks to David at 27bslash6 for this genius thread. Check out the rest of his stuff here.
Tuesday, March 22, 2011
IPAD 2 Short Story - The story of a man and his quest for the new IPAD2
Apple; Making Adults Feel Like Kids Again.
A Second can seem like an eternity.
It was late afternoon that Friday in March. The weather was warm, there was a slight breeze coming up from the ocean and sun was starting to fade as we got closer to 5pm.
Nation wide, Apple was to release its newest version of the IPAD2 at 5pm sharp. No sooner and no later, would the sale of this magnificent product go on sale.
Like many others, I got off work early that day only to most certainly wait in line for my new gadget. I thought I would give myself an hour before release time, thinking that would easily put me towards the front of the line. Boy, I couldn't have been more wrong.
101, 102...112, 113. There I was. Staking my place, 114th in line. Certainly no where near the front and by 5pm, i was nowhere near the back. I was no right in the middle of it.
I could not see the front from where I was, but I could certainly tell when the doors opened, as the line took a big step forward and everyone almost instantly became a backpack to the person in front of them. As I inched forward to the finish line, I was approached by 2 of the 20 or so gentlemen keeping this "event" in check. "Which I Pad were you going to purchase today sir." I quickly and eagerly stuttered the words, "Uhhh... Thu..thu..the, Thee The Black, 32 gig WIFI only model." Whew. There I said it.
The young gentlemen followed a line down the paper with his pen and came to the only box left in the "32 gig black WIFI only" section that did not have a check mark in it. The young man stopped, looked at me, and repeated once again the model and type that I requested. The second in which it took to process the question he had asked me, to the time I spewed out the simple answer of "That's the one", seemed like an eternity. We're they out of those models? Did they no longer have it in black? Would I have to pay more or less money for another model that I don't really want, but there is no way in hell I am leaving here without an IPAD2 since I have been waiting in line for over an hour and I have been waiting for this day for over a week now and......
"OK SIR. Here is your Ipad Guarantee Sheet. Congratulations and Enjoy"
When the voices stopped.
Upon receiving that piece of paper, I was confident the end was near. After waiting in like for almost 2 hours at this point, the front of the door must be close right. Once i turned the corner, I realize how wrong i was. If you notice in the picture to the left, the turn I made was at the very far left edge of the building. Clearly I had some time to kill.
At just after 6pm, the win had picked up, then sun was going down and I was freezing. I politely asked the people being and in front of me to "save my spot" as I needed to get a jacket. I knew in my mind that I clearly had enough time to walk home and back to get that sweater before I got to the door, but for some reason I ran. I ran like I've never ran before. I can't explain the excitement that was running through my body that day. All over a piece of metal with glass and plastic parts inside of it. Even though my car was parked 1/2 a mile away, I was back in line, snug as button, in a shade under 3 seconds.
There was definitely a buzz around us all as we slowly inched our way to the door. Everyone was laughing, people were making new friends and the people coming out of the store with new IPads were receiving applause! Life was good! Then, all of the sudden, a sudden hush came over the crowd as everyone turned to look at the back of the line. I like to compare the moment to sitting on the doc of a lake at dusk and hearing the millions of crickets stop singing there songs, all at once. As I turned around, I quickly realized that the line behind me had gotten dramatically shorter. So much so that there were only 12 people behind me now. Me, being the naive newbie Ipad buyer that I was, instantly thought that all those people simply got fed up with waiting in line.
We all know, that was not the case.
Is there a ride at the end of this line?
"Whatever you do, don't waist your money on the added stuff they are going to try and sell you! Take the scratch resistant screen cover. You can get that on-line on EBay, for like 6 bucks." Before I replied to my new friend I made in line, I thought to myself, "Wow, I barely made it. I was almost cut off from the rest of my platoon! The sea of people, that were once clinging on for dear life in line behind me, were now gone. Had the sharks got em'? I wondered as I turned back around to respond to my new friend.
"Six bucks huh!? Yeah, no worries bro. I'm here for one thing and one thing only. I'm not wasting a moment of my time with the bells n whistles. Just gimmie' my IPAD!"
It wasn't long into our accessories discussion that I soon realized that I had just barely made it. I was one of the few lucky ones that would get an Ipad today. Had I hit one more red light, gone down another street or searched for a closer parking spot, I might not be here right now. My quest could have been over before it even started. That wasn't the case though. I was here. I made it. I had survived. With just a six people standing in front of me before I too could enter the store, I realized, I had made it.
Next In Line.
As I took another step closer to my goal, It felt as if my chest was going to explode. I felt like a kid on Christmas. Remember that feeling you would get when you were just a young lad? We would wake up at the crack of dawn and run so fast to the Christmas tree to see what Santa had brought us, that our little feeties would barely touch the ground. Ok, Ok, I am 32 now and I still act that way on Christmas morning, but that is an entirely different blog.
I made it! I was next. I waited all this time to finally be first in line. Doesn't that sound strange? Anyways, it was my turn. I gazed back to the soldiers behind me. My head held hi. I felt as if they were looking to me as there leader. I was sure that at any moment they would all get down on there knees and bow to the almighty Chris. "I brought you this far my soldiers, the rest of the journey you must take on your own."
And with that, I was in.
Talk to the hand.
Just like a kid on Christmas, i felt as if i was sprinting into BestBuy, feverishly looking for that magical apple Christmas tree. My heart was pounding harder then ever now. App after app after app flew through my head. Which would be my first download? How will I organize my folders? Will I be the only one i personally know with an IPad2? If so, who will I face time with?
As I eagerly tried to pass get around these people, a gentle, but firm hand, planted itself on my shoulder and began speaking in English. I looked at the hand I replied back. "How can I help you today good hand?" An honest chuckle bellowed out from the hands owner and replied, "The line is over hear."
"WHAT?" Wait. There must be some sort of mistake. I am here for the IPad2. I just waited in line for two and a half hours for it." To which the voice replied, "Yeah. The line is over hear." With a faint, but manly sigh, i took my place, yet again, at the back of the line. It wasn't very long before I realized that this line was very short. It didn't wrap around the entire store like I imagined it did upon first glance. No sir, this line was merely 20 people in length and was moving at a much quicker pace.
Turning machinery into art.
One after another they rejoiced. Each one expressing there own version of bliss and accomplishment. Some dancing, some screaming and others just simply held there new Ipad close to there chest and exited the store with a smile so big, it belonged on the moon.
Throughout this quest, my friend Ivet and I were texting each other status updates of our place in line, along with photos of our progress. It was through these photos that i saw I was clearly winning the Ipad race as I was inside the store, just steps from the finish line, while Ivet's photos were showing her progress, outside the store.
With just two people in front of me now, I found myself gazing at the wealth of accessories already available for the IPad2. If you remember earlier in the story I mentioned that "I was here only for the goods." Accessories smeshories right? WRONG!
The team that Steve Jobs has around him, building these spectacular products, is simply amazing. I honestly can't find the right words to express the genius's I consider him and his crew to be. Steve Jobs is not only the face behind apple, he is the brains. He alone has changed our computing lives, by injecting creativity into these amazing products. The new IPad2 Cover for lack of a better term, is Brilliant. I ask you this. When has a cover for ANYTHING looked good. The answer. NEVER!
Apple has revolutionized the way we find information, the way we capture memories and the way we connect with each other. Apple has turned a clunky piece of machinery and turned it into a work of art. A computer that is now proudly displayed in homes and not hidden away in some dark room. Computers as thin as a small book, that can be read as a book, sitting right there on your coffee table. Proud. Powerful....
NEXT!
However, in that moment, right there in BestBuy, as everything around me slowed to a crawl and I could hear nothing but the beating of my own hear. In that exact moment i gazed up from ground and at the exact moment of making eye contact with the BestBuy customer service rep, I heard it. "NEXT!"
At 32 years of age, there are protocols you are supposed to follow, being that you are a man. When that one word so eloquently flowed from the mouth of that young woman, which pierced my eardrums as the song of angels, manhood went right out the window. From where I stood next in line, to the counter where my golden ticket would be cashed, was quite possibly 5-8 yards away. I didn't causally walk to the counter, like every other adult in the store was. No. Not me. When she so sweetly beckoned "NEXT", I was at the front of the counter before the (T) in N-E-X-T had left her mouth. I yelled out a big "YYEEEESSSSSS AAAAAHHHH FINALLY!!", and had my credit card and drivers license out for the transaction.
WINNER WINNER SHEEN DINNER!
Yes! Thank you for that Charlie Sheen! Anyways, as the initial shock wore off that I was finally standing in front of the counter where I would present my ticket and receive my IPad2, I looked around to see everyone in the area flat out staring at me. Did it bother me? Of course not. I was happy. I was excited. I was showing true and honest emotion for something I don't need, can absolutely live without and have no business spending $650 smackers on. I was buying myself something that I wanted. Something for me. Something for all my hard work. I was rewarding myself for being the awesome guy that I am, and you know what. It felt amazing.
Let them stair! At this point i would have broken into song and dance without the slightest bit of remorse.
As I turned around, peoples heads once again turned to look at me as If I was so space alien with two heads and a tail. To appease them I dropped to my knees, kissed my new Ipad2, looked up, held it to the sky and said "FINALLY!" Everyone started to laugh and I even got a few rounds of applause for my performance.
Victory was ours that day my friends.
Upon exiting the BestBuy that night, I stopped and texted my good friend Ivet to see how she was doing in her quest for her IPAD2. I mostly wanted to gloat to be honest with you. Part of me didn't want to text as I would have been sad if she went through what I went through and was unable to finish on top. None the less I took multiple pictures with my new Ipad and sent her one proving that night who the victor in the race for the Ipad2 was. Since I was the first to send the picture, I had won. To this day I'm not sure if Ivet even knew there was a race, but there was. The fact that she didn't know about it isn't my fault. Its hers. I'm very competitive!
As I reached the exit doors, i took a gaze back into the store with my shoulders back, my head held hi and the weirdest sense of pride you could ever imagine. Basically I waited in line for hours for a new toy. Big deal right? Well, for some reason it meant the world to me and I was proud. I was one of the few to get the new Ipad 2 while millions of others to this point are still waiting for there's!
This was truly an experience all in its own. I met some great people in line and the entire experience was fun. There was no ride at the end of this crazy line. Just someone standing there waiting to take a bunch of money from me in exchange for a small box. I am not sure that I would ever do it again, as this was the first time I had ever wanted to be one of the first to get the new "thing". I am pretty sure once was enough, but an experience I thought everyone should go through at least once in there life. Waiting in line for my new IPAD2 was much like waiting in line for a concert. Everyone is there for the same reason. Everyone shares the same love, passion and excitement for this one thing. Hundreds of grown-ups, waiting in line, full of excitement and wonderment like children on Christmas morning.
Written By: Chris Petrini | march.2011
**All photos are property of their rightful owners. I do not own these photo and proudly admit that I have taken the time to link up to the original photo, giving its photographer proper credit. No animals were harmed in the making of this blog post.
**All photos are property of their rightful owners. I do not own these photo and proudly admit that I have taken the time to link up to the original photo, giving its photographer proper credit. No animals were harmed in the making of this blog post.
Tuesday, March 8, 2011
Shoot with your soul, not your fingertips
While that is all fine and dandy, us designers, think a little different. Our photography steps for instance are quite a bit more complex. Maybe not so much complex as they are "involved." In the same time it would take your average person to take an average shot, Point. Shoot. Memory, our steps include... Concept, Lighting, Angle, Concept, Point, Concept, Shoot, Memory.
Take the following for example: A Father Who Creatively Captures His Children
That is a designers photo. Sure, they might not all be that way, but I know that every single time I point and shoot with a camera, i am thinking this is going to be the most magical image ever. At least to me anyways! Most of the time I am before I take that shot, I am thinking... "Now, if I cut her out of the image, put her next to a lake, and then take mom from this next shot and put mom holding her in her hand, while holding a raft in the other".... Thats just how my / our minds work. Impact. The Wow Factor. A Lasting Impression.
No matter what photo I take. No matter what photo "we" take as designers, we always want the person looking at that photo to take something from it. Connect to it or be inspired by it.
I would say most people (who aren't designers) feel the same way. they just don't know how to be creative or how to think "outside the box". I'll tell you what. You don't need to be a graphic designer to be creative. Everyone is creative in there own right. Do the world and your photos a favor and just let your soul take the shot. Not your fingers. Get on the ground and shot up at your subjects. Take the shot from behind a tree or the head of someone. Once you realize that your photos are a reflection of yourself and your time, they will change. They will show there own creativity and set themselves apart from the standard picture.
There is an energy inside all of us that can be captured in an image. Its that energy you want people to take away from your shot. Once you let that energy, that soul, capture the moment, instead of your fingertip... you will see photography in a whole new light.
By the way. I have no idea who Jason Lee is, but his work is inspiring. I do what i can to spread creativity to help understand people understand its ok to be "different."
C.Petrini
Adigitalmind.com
3.8.11
Imagery By: Jason Lee - http://www.jwlphotography.com/
Wednesday, February 9, 2011
Urban Decay Photography
Found this site and had to share it! It simply amazes me what the lens can capture behind the mind who sees it. Check out 80 Impressive Examples Of Urban Decay Photography
Thursday, January 20, 2011
Starbucks Aids in Americas Fight To Get Fatter
AMERICA'S QUEST FOR FATDOM RAGES ON...
I hope you were as stunned by the news as I was, but Tuesday, January 18, Starbucks announced that it will now provide American with the new "Trenta cup size".
The new sized cup will be 31 oz, which, are you sitting down........IS ALMOST A WHOLE QUART!
You can click on the link below to read the whole story, but I just had to comment on this. When will it be enough America? Do you need a full quart of ANYTHING on the go? Is anyone whipping up a batch of homemade cookies in Hummer they just pulled up in?
Seriously. When is all to much? We are actually far beyond "too much" at this point. This land is a beautiful place. America! I am proud to be here. Along with the freedoms came gluttony. We've forgotten to put the fork down. We have yet to realize that our bodies are not meant to consume mass quantities of anything. Our bodies are built for survival and to be gluttonous should be a reward. Not everyday practice.
You can agree with me or hate me, but the truth is in our faces. America is fat. Americans are dying, from being fat. And the big corporate conglomerates are profiting from it. It is really sad to think that the only way most of these people are going to wake up is when there dead.
Read the whole story....
Wednesday, January 19, 2011
New Video Uploaded! Check Out Some Very Fast Off Road Racing Footage From National Televised C.O.R.R.
Here is a video i shot and produced for 4 Wheel Parts a couple years ago. The #1 thing to take into consideration here is the fact that this entire video was shot in 2 days, with one person and one very tired camera. All in all it turned out pretty good, the president of 4 wheel parts, and featured racer, Greg Adler was happy with the video, and I had a blast doing it.
There are a few things in life that have scared the hell out of me doing. And many of those things I would do again in a heart beat. The first was skydiving. Not the strapped in to another person kind. I'm talking "lets get our skydiving license" kind of skydiving. Another was standing in the middle of a dirt race track, filming 800 Horsepower, $100,000 dollar trophy race trucks, flying by you at 100 miles per hour and flying through the air without wings.
Its a video unlike any other you will find online. Its pretty self explanatory i think. I just wanted to show the feeling of racing. What a racers mind looks like, and what it takes to have balls as big as these boys.
Enjoy.
There are a few things in life that have scared the hell out of me doing. And many of those things I would do again in a heart beat. The first was skydiving. Not the strapped in to another person kind. I'm talking "lets get our skydiving license" kind of skydiving. Another was standing in the middle of a dirt race track, filming 800 Horsepower, $100,000 dollar trophy race trucks, flying by you at 100 miles per hour and flying through the air without wings.
Its a video unlike any other you will find online. Its pretty self explanatory i think. I just wanted to show the feeling of racing. What a racers mind looks like, and what it takes to have balls as big as these boys.
Enjoy.
Tuesday, January 11, 2011
Free Your Mind - A Commercial Free World
The days of flipping from radio station to radio station to radio station, trying to find music, is over. Well, its not over, but I don't have to put up with it anymore. Guess what! Neither do you. Satellite Radio / SiriusXm is here.
If you have yet to experience the magic that is Satellite Radio, then do yourself a favor and FREE YOUR MIND! Free your mind of the constant advertising. Free your mind and explore new worlds of music and entertainment. Free your mind and immerse yourself in the reading of a great book. Instead of being enamored with commercial after commercial after commercial, tune into the Comedy Channel and laugh.
The world that is Satellite radio is in essence, freedom. Yes. It does cost money, but the old adage "freedom isn't free" will make you realize that if for only a few bucks a month you can fill your mind with anything your little heart desires, its a price well worth the freedom.
For most of my adult life I was forced like everyone else to listen to Terrestrial Radio. A few songs, a witty DJ with a few minutes of interesting banter, followed by commercial after commercial. BUY THIS CAR! CLEAR YOUR PIMPLES! BUY THIS DRUG. NO WAIT. THIS DRUG.
I cant count how many times I've been in my car, going from point A to point B, without hearing one song. Even if the trip was 20 minutes, it was 20 minutes of non stop commercials. And forget about decent talk radio. It just cant be found on Terrestrial Radio. As soon as there was an option to break free from the non stop advertising banter, I took it. No more would I be bound to "rocking out" to a Living Spaces Commercial on the way to work. If I want to rock out in my car on the way to work, I want to do it right now. I don't want to wait. When the mood strikes and I want to catch up on last nights sports scores, I want to be able to hear that right now. Not when and if the commercials ever end.
The point here is simple. "Freedom Isn't Free". It never has nor will it ever be. And the price I pay for SiriusXm and Satellite Radio a month is quite small compared to my sanity and the well being of others on the road. My mornings now consist of coffee and a smoke with Howard Stern. Many morning consist of banging my head furiously to Metal as I get the previous nights cobwebs out of my head and prepare for the day. "What was the score of the laker game." Oh that's right, let me tune into one of the many awesome sports channels to find out. Its all there. Non stop music, books, talk, sports, comedy and so much more. What do you want with your coffee and drive to / from work? How about a good book or some Christina Aguilera?
Whatever, whenever, however you want it, its there. I took the leap and set my mind free in January 2007. I can't even explain to you how it changed my life. No more commercials, no more constant yammering to buy this, i need that, donate today, invest now, rates are lower than ever.... AAAHHHHHH STOP! And it did. All for $12 little bucks a day. So I ask you.... What is freedom of the mind worth to you? When will you break free of advertising and fill your mind with what makes you an individual? Commercials and advertising aren't who you are, so why support that medium any longer?
Visit SiriusXM Today
Article By: Chris Petrini
A Digital Mind Online
If you have yet to experience the magic that is Satellite Radio, then do yourself a favor and FREE YOUR MIND! Free your mind of the constant advertising. Free your mind and explore new worlds of music and entertainment. Free your mind and immerse yourself in the reading of a great book. Instead of being enamored with commercial after commercial after commercial, tune into the Comedy Channel and laugh.
The world that is Satellite radio is in essence, freedom. Yes. It does cost money, but the old adage "freedom isn't free" will make you realize that if for only a few bucks a month you can fill your mind with anything your little heart desires, its a price well worth the freedom.
For most of my adult life I was forced like everyone else to listen to Terrestrial Radio. A few songs, a witty DJ with a few minutes of interesting banter, followed by commercial after commercial. BUY THIS CAR! CLEAR YOUR PIMPLES! BUY THIS DRUG. NO WAIT. THIS DRUG.
I cant count how many times I've been in my car, going from point A to point B, without hearing one song. Even if the trip was 20 minutes, it was 20 minutes of non stop commercials. And forget about decent talk radio. It just cant be found on Terrestrial Radio. As soon as there was an option to break free from the non stop advertising banter, I took it. No more would I be bound to "rocking out" to a Living Spaces Commercial on the way to work. If I want to rock out in my car on the way to work, I want to do it right now. I don't want to wait. When the mood strikes and I want to catch up on last nights sports scores, I want to be able to hear that right now. Not when and if the commercials ever end.
The point here is simple. "Freedom Isn't Free". It never has nor will it ever be. And the price I pay for SiriusXm and Satellite Radio a month is quite small compared to my sanity and the well being of others on the road. My mornings now consist of coffee and a smoke with Howard Stern. Many morning consist of banging my head furiously to Metal as I get the previous nights cobwebs out of my head and prepare for the day. "What was the score of the laker game." Oh that's right, let me tune into one of the many awesome sports channels to find out. Its all there. Non stop music, books, talk, sports, comedy and so much more. What do you want with your coffee and drive to / from work? How about a good book or some Christina Aguilera?
Whatever, whenever, however you want it, its there. I took the leap and set my mind free in January 2007. I can't even explain to you how it changed my life. No more commercials, no more constant yammering to buy this, i need that, donate today, invest now, rates are lower than ever.... AAAHHHHHH STOP! And it did. All for $12 little bucks a day. So I ask you.... What is freedom of the mind worth to you? When will you break free of advertising and fill your mind with what makes you an individual? Commercials and advertising aren't who you are, so why support that medium any longer?
Visit SiriusXM Today
Article By: Chris Petrini
A Digital Mind Online
Sunday, December 26, 2010
My Rants On Chase's New Account Fees Get's Picked Up By The Los Angeles Daily News. Here Is the Interview
Greg Wilcox: Banks target the little guy to recoup losses
Posted: 12/26/2010 12:00:00 AM PST
Changes in the financial regulatory environment have empowered banks to levy a paupers fee.
At least, that's how Christopher Petrini sees it. He offers this poignant perspective on his new financial reality.
"Chase Bank will be charging my wife and I each $10 a month, basically for being poor," said Petrini, 32. Beginning Feb. 8, Petrini and his wife each will be charged a $10 service fee because they cannot afford to keep a minimum $1,500 average daily balance in their checking accounts or meet the other requirements to avoid the surcharge.
Petrini, a marketing director who lives in Redondo Beach, and other Chase customers nationwide have been receiving letters informing them of the fee. "Your letter was basically a slap in the face to my wife and I," he wrote in an e-mail to the bank. "Your letter, in essence, is telling us what failures we are in life." The economy is tough enough, Petrini said, and now he and his wife, a waitress, have to pay Chase for the privilege of handling their money.
"We're like everyone else, just struggling to make it and living paycheck to paycheck," he said.
The Petrinis have a lot of company, as banks and other financial institutions scramble to generate additional revenue to replace what they think will be lost due to changes in the regulatory environment.
"We all know that this has been a time tremendous fluctuation in the industry primarily because of regulatory changes," said Carol Kaplan, a spokeswoman for the American Bankers Association.
Regulators have clamped down on two significant revenue streams - overdraft charges and interchange charges, which is what they charge retailers and others for processing credit and debit card purchases.
For example, last summer a regulation was implemented that requires banks to ask customers if they wanted to pay an overdraft charge in order to cover a transaction made on an account with insufficient funds. So-called overdraft protection had previously been extended by many banks as a matter of course.
Moebs Services, an economic research firm, said banks collected $35.4.1 billion in overdraft fees in 2008 and $37.1 billion in 2009. Because banks are unsure how the new regulations will impact their revenue, they're imposing new fees to cover their costs. For example, the association said it costs $150 to $200 to open an account and $250 to $300 annually to maintain it. And a bank needs a average daily balance of at least $1,200 to break even on a checking account.
Chase spokesman Gary Kishner says there are a number of ways to qualify for free checking, such as making a direct deposit of at least $500 once a month. An estimated 93 percent of retirees drawing a Social Security check meet that qualification, he said. "We have to continue to look at all of our products and sometimes changes have to be made," Kishner said.
Petrini knows all about that. He's looking for a new bank.
"I'm doing my best to get out of there," he said of Chase. "I'm trying to find a smaller bank, not a big conglomerate."
Wednesday, December 8, 2010
Turning Abandoned Online Shopping Carts Into Cold Hard Cash
Movies Unlimited Gives Cart-Abandonment Email Campaign Rave Reviews
Sep 6, 2010 12:57 PM, By Sherry Chiger
A direct seller of DVDs, Movies Unlimited had a 75% Website cart-abandonment rate. “People are just looking around and shopping,” says general manager Ed Weiss. “They’re just testing the waters.”
To salvage some of these lost sales—nearly 28,000 orders each month—Movies Unlimited worked with email marketing solutions provider Listrak to implement a triggered email campaign. Twenty-four hours after a visitor abandoned a shopping cart, he would receive a personalized email, complete with photos of the items left behind. If the visitor didn’t complete the purchase after that initial email, he’d receive a follow-up five days later. The primary call to action was to complete the purchase; a secondary call to action allowed the shopper to save the items in the cart for a future purchase.
When launching the campaign, Weiss and Listrak CEO Ross Kramer decided to conduct an A/B test: Some visitors would receive an offer of $5 off their order of $25 or more; others would receive no offer.
The initial emails without the offer (subject line: “Your movies are waiting for you, [first name]”) had higher read and click-through rates than those with the offer (subject line: “Save $5.00 on your order, [first name]”). Whereas the nonoffer messages had a 41.4% read rate and a 25.2% click-through rate, those with the offer had a 33.9% read rate and a 21.1% click-through rate. Neither Weiss nor Kramer is certain as to why the offer garnered a lower initial response than the nonpromotional message, though Kramer speculates “one thing may be that people are inundated with offers, whereas the other message was wrapped in mystique.”
“The nirvana of email is a subject line that’s intriguing without being spamming,” Weiss adds.
For the follow-up emails, however, the offer pulled better: a 70.5% read rate vs. 68.1% for the nonpromotional email, and a 43.7% click-through rate vs. 36.2% for the nonpromotional message.
Most important, the messages with the offer resulted in 26% more transactions and 36% more movies ordered than the nonpromotional offers, bringing in 14% more revenue.
All told, the campaign, which paid for itself within one month, has generated a 500% return on investment. It has an overall conversion rate of 13% and accounts for 10% of Movies Unlimited’s email revenue, despite making up just 0.2% of its email volume.
“If you can catch someone in a transaction mode while they’re interacting with a website,” Kramer says, “you can get some incredible advice.”
So far Movies Unlimited has been able to use the trigger campaign on only about 12% of visitors who abandon carts, as it doesn’t capture the email address of the majority of those who leave without completing their transaction. “You can’t get every email address,” says Weiss, who notes that his site doesn’t follow visitors with cookies. “I wish we could get all of them.”
Because the initial cadence of the emails was “a guess,” Kramer says, they’re continuing to test the timing of the initial message. Rather than sending the first message 24 hours after abandoning the cart, Movies Unlimited is testing sending it one hour after abandonment vs. six hours after. So far the six-hour wait time has the highest conversion rate, at 19% for the messages with the offer, though Kramer says the companies are “still in data-gathering mode.”
Implementing the trigger campaign required very little effort on the part of Movies Unlimited, Weiss says. Not a lot of recoding was necessary, and Listrak took care of what was. He dubs launching this sort of cart-abandonment program “a no-brainer. It’s very little overhead, and you get a lot back on your investment. It’s astonishing.”
SOURCE: DirectMag.com
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